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British Arrows shortlist 2018



British Arrows shortlist announced: MPC sweeps the boards, with 15 nominations and our colourists dominating the grading category

British Arrows has been championing, awarding and celebrating the innovation, bravery and artistry of moving image advertising for over 40 years. This year's shortlist has been announced, and we have a total of 15 nominations; 


Craft - CGI
Samsung ‘Ostrich' - with MJZ Los Angeles’ Matthijs Van Heijningen and Leo Burnett Chicago
Berocca 'Be More Berocca' - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson 


Craft – Animation: 3D
Samsung ‘Ostrich' - with MJZ Los Angeles’ Matthijs Van Heijningen and Leo Burnett Chicago
Volkswagen 'Born Confident' - with Somesuch's Nick Gordon and adam&eveDDB
Berocca 'Be More Berocca' - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson

 
Craft – VFX
Samsung ‘Ostrich' - with MJZ Los Angeles’ Matthijs Van Heijningen and Leo Burnett Chicago
Volkswagen 'Born Confident' - with Somesuch's Nick Gordon and adam&eveDDB
Berocca 'Be More Berocca' - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson

 
Craft - Colourist
Richard Fearon - Diesel 'Go With The Flaw' and M&S 'Spend It Well'
Jean-Clément Soret - Lacoste ‘Timeless’
Matthieu Toullet- Boots ‘Ready For Anything’
George K - Oxfam ‘The Heist No One Is Talking About’

 
Arrows:
International - Edeka ‘2117’ - with MJZ's Matthijs van Heijningen and Jung von Matt
Non-Alcoholic Drinks - Berocca ‘Be More Berocca’ - with MPC Creative's Diarmid Harrison-Murray and J. Walter Thompson


All winners will be announced at the ceremony on Wednesday 16th May 2018 at Battersea Evolution – good luck to everyone involved!